Reporting to the Digital Experience Manager, the Carolina Herrera CRO & Digital Data Senior Specialist is responsible for optimizing the digital experience to achieve business goals. […]
Strategic Optimization : Collaborate with IT and Digital teams to implement tracking tools (e.g., Google Analytics, Looker, Contentsquare, Bloomreach, SAC, etc.) to enhance the digital experience.
User Insight & Experience : Analyze user interactions & sales data on digital platforms to understand behavior, preferences, and pain points, at times managing external agencies. […]
Performance Metrics : Define and monitor...